One of the most important factors when it comes to successfully selling products is having an appealing, eye-catching packaging. But besides having an attractive product package, wrapping it with an extra layer of protection for safe transport is equally essential. For this reason many businesses of all sizes opt for plastic packaging.
Even though the general opinion on plastic wrapping is negative, it’s in fact not as bad as people make it out to be. At least not with the technology available today. Thanks to numerous innovations, there are ways to recycle the materials used for plastic packaging, making it a far more environmentally friendly solution than it’s alternatives.
For instance, most alternatives to plastic wrapping weight almost 350% more, use about 80% more energy and create a 130% higher risk for global warming. In other words, plastic wrapping weights far less and costs less to ship, meaning the greenhouse emissions and the energy used are significantly decreased. Now that we’ve debunked the myth behind plastic being extremely bad for the environment, let’s take a look at some of the benefits plastic packaging provides.
Plastic wrapping materials offer superior durability over other packaging options. Plastic film that’s used for wrapping is of extremely high quality and hard to damage. You can probably think of at least one time when you tried tearing a plastic wrap to open a delivery package or a 6-pack of beers wrapped in one and you had to use extensive force to do so. This makes plastic wrapping materials ideal for products that need to be transported, especially over long distances.
Finding the ideal impeccable protection for all the products out there is very hard. Partly because of the many shapes, sizes and designs, as well as needing different types of protection. However, with plastic packing almost any product can be firmly packed and securely protected. Plastic can protect products from harmful factors like moisture, dirt, etc. The reason being is that plastic wrapping is tightly placed over products and it holds it firmly in one place.
Compared to other packaging options, plastic packaging is very affordable. Moreover, the tight enclosure it provides on products saves space, thus it’s extremely convenient to use in factories and warehouses, which opens up space for other things to store. Furthermore, it requires less space in transport, meaning more products can be shipped at once.